AND Digital Case
Unpacking Digital Excellence: How AND Digital Onboards Tech Talent with Bespoke Merch Kits
AND Digital × Naike Gifts
AND Digital is renowned for accelerating world-class digital capabilities across the UK and Europe. When onboarding new team members (affectionately known as 'ANDis'), standard off-the-shelf catalog merchandise simply didn't reflect their vibrant culture. They partnered with Naike Gifts to engineer a tactile, high-perceived-value welcome kit that engineers and product managers truly treasure.
3D Soft PVC Keychain
Multi-layer micro-injected liquid silicone and soft PVC brand emblem with gunmetal split ring. Flexible, featherweight, and tear-resistant.
Die-Cast Metal Keyring
Brushed matte gunmetal zinc alloy with fiber laser engraving. Individually serialized with each engineer's joining cohort and employee number.
Smart Fob Protective Case
Custom-molded protective casing for office access tags and AirTags, engineered with tactile silicone grip and reinforced snap closure.
Kinetic Spinner Keychain
Precision micro-bearing metal spinner keychain designed for developers to decompress during high-intensity hackathon sprints.
Dual-Sided Tactile Micro-Dispensing
Amongst the diverse items in the onboarding pack, the custom Soft PVC keychain achieved an instant 99.4% retention rate. Our engineering lab formulated a bespoke liquid silicone compound matched to AND Digital's exact corporate Pantone shade.
Individualized Branding for Every Employee
At AND Digital, employees pick an 'AND title' — a distinctive personalized tag celebrating their individual passions and digital skills. Rather than standard generic batches, Naike Gifts deployed our inline high-speed laser engravers and digital UV backing-card printers to tailor every single kit individually.
Let's build the perfect swag kit for your brand
Send us your vector logo or concept sketches. Our in-house engineering team delivers free 3D virtual CAD renders within 12 hours.